I assuming you know nothing about internet marketing, traffic building, SEO, and social marketing. This should provide you with ample material and information to begin and boost traffic to your site.
Why Do People Even Come to Your Site?
The internet is a truly amazing technology. It allows us to share information with others, and, more importantly, to make money from the comfort of home. But before you can make any money, you’re going to need people to come to your site; traffic.
If you’re new to building traffic, it may seem like a really big &
confusing world. It’s hard to know where to start, and even if you have been trying to build traffic for a long time, you will probably always looking for more ways to increase the numbers.
Generating masses of traffic really isn’t a magical thing that only a few people know how to do. The formula for traffic Generation is: Unique, Quality content + Lots of Hard Work = Lots of Quality Traffic
One thing that can’t be stress enough is the need for quality content. This is the most important point to traffic generation. If something is interesting, unique, and informative, people will want to read it..
People are looking for information, and you give them what they’re looking for, then all you have to do is get the word out about your content, and people will come. If you have a unique and quality product, all you have to do is tell people about that and they’ll be happy to buy.
The Two Basic Traffic Sources of the Internet. These are the
search engines, and the social sites. These two methods of traffic generation are becoming more and more integrated.
Search engines rank sites according to content and links. Social sites give out TONS of links. It’s a pretty simple conclusion that social sites are a major benefit to SEO.
Now, on to some specific strategies for building traffic via SEO, and more importantly, Social Sites.
Social Sites Strategies
If you really know nothing about social sites, it can be very hard to know where to even begin, let alone WHAT to begin. The world of social sites is exploding at an exponential rate.
(1) Invest in the future. Here is my long term investment strategy: become an authority on small, relatively new sites. Why? Because the internet and the number of people who use social sites is expanding so quickly, in a year or two, small sites have the potential to be as big as stumble upon, digg, del.icio.us, and reddit are now.
(2) Build a large network of friends. The best strategy in social sites is to build a large network of friends. Once you build a network of friends, you have your authority spread out through a site; you essentially have roots that help you to grow the tree of traffic to your site. Generally, the more friends you have, the more internal links you have planted somewhere in the site, giving you more authority in the eyes of the site.
(3) How do you get your stuff shared or bookmarked? You give people good content.
Here are 5 things that people tend to bookmark or share: -
Funny or disgusting. Your average internet surfer is probably looking for a way to pass the time. People like to laugh, and they like to be grossed out. If you give him entertainment, he’ll support you. Truly useful information. If you offer useful, fresh information to someone, he will appreciate that and support you. Bashing people, brand-names, and companies. People can get very emotional about companies or websites or people they dislike. Get people to identify with your article.
Controversial topics. People can get very emotional, and will many times support something just because they feel strongly about it.
Breaking news. News stories that are the first to tell about a major event that people care about also go up very fast in bookmarking and sharing sites.
(4) If you have good content, how can you get people to find it? The
nice thing about the social sharing sites is that they are viral. If one person likes it, they’ll tell his two friends, who will then tell their two friends… etc. etc.
First of all, utilize the friends that you have on that given website (this is where having a large network of friends comes in handy). Send a shout out, or leave a comment somewhere so that your content gets exposed directly on that website.
Next, you’ll want to utilize any social networking sites your a part of (i.e. facebook, MySpace, bebo, etc). Send a message to your friends and tell them briefly about the site. It will give you more traffic exposure.
Another thing you should do is make it very easy to bookmark or share your page; put up buttons directly on your page if possible.
And that is a mouthful. Never try to do everything instantly. Build daily and patiently. You will eventually reap the results. Never give up.
HelenaZ
skype: hzwarts
Twitter: helenazwarts
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