Remind Your Customers

If you don’t remind your customers that you are
still in business they may forget. Repeat customers
are the lifeblood of any business. Below are three
effective strategies you can use to remind your
customers that you are still in business and get
them to buy over and over again.

1. Ask your customers to subscribe to your free
publication. It could be a print newsletter, e-zine,
newspaper, journal etc. You could send out the
publication weekly, monthly, bi-monthly, etc. The
articles in the publication should be informative
and helpful to your readers. You can increase
repeat purchases by including advertisements of
new products and services that you offer.

2. Ask customers to sign-up to an e-mail update
that tells them when you have made changes to
your web site. Whenever you update your web
site send them an e-mail to remind them to visit
again. If you’re using this strategy it’s important
to update your web site often. Add new content
that would be of interest to your customers. You
could also add free stuff to your web site like
software, online utilities, ebooks etc.

3. Follow-up with your customers. You could
follow-up by e-mail, direct mail or by telephone.
It’s always important to get their permission to
follow-up ahead of time. You could contact
them and ask them if they were happy with their
purchase. Send them online or offline greeting
cards on holidays and birthdays. You could also
follow-up with a free gift letting them know you
appreciate their business. You can get repeat
business from them if you include another product
offer or back end product with each follow-up.

In conclusion, any of the three strategies above
will increase the number of repeat purchases from
your current customers. You can increase their
effectiveness by combining all of them into your
marketing campaign.

Many people don’t have the time or skills to write
and create ebooks to give away to their web site
visitors. Giving away ebooks from your web site
can easily increase traffic and sales. Why not
create promotional ebooks for other people to
use so they can promote their web site.

First, you will need to write and create your own
ebook to give away to your visitors. If you don’t
want to write one, you could ask permission to
use another writers’ articles or material. Be sure
to include your text or banner at the beginning of
the ebook.

Once your ebook is uploaded to your web site
you can allow people to download it and give
it away to their web site visitors. Your ad will
continue to be spread all over the internet.

You can take this strategy one step further to
make it even more powerful. Allow people to
sign-up to get a version of the ebook with their
own text or banner ad included in it. With their
own ad included in the ebook, they’ll work
harder to promote it. That means your ad will be
seen by even more people. It’s now a win/win
situation for you and your visitors!

Follow-Up With Freebies

It’s important to follow-up with potential online customers.
Following up with them can increase your traffic and sales.
The more times people see your ad, the greater chance
they will buy your product or service.

Before you can follow-up with them you need their e-mail
address. You can get their e-mail address by having them
subscribe to your e-zine, fill out a web site form, or e-mail
your follow-up autoresponder.

Most people won’t give you their e-mail address unless they
get something in return. The most effective way is to offer
them an internet freebie. Here are some ideas.

Free E-Gifts
It could be free software, guest books, web space, graphics
message boards, etc.

Free Internet Services
It could be free e-consulting, search engine submissions,
web design, etc.

Free E-Information
It could be a free e-book, e-report, web book, e-course,
e-zine, etc.

When you follow-up with the freebie, you can include your
ad somewhere on the freebie. If it’s a free service, have
your ad in the follow-up e-mail. Make sure you always get
their permission before you follow-up with them by e-mail.
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With over a billion people online across the planet using the web to publicize and market your business isn’t just an option, it is a necessity. If you are looking for a way to grow your business and attract new customers, you need to consider using an internet business directory to advertise your business and increase your visibility. The internet is the speediest way to spread information to a huge number of folks simultaneously. Why not use it to your advantage to market your business to many millions of people in a cost reasonable and efficient manner?

An internet business directory can open up a whole new network of critical contact information that’s useful to any business. There are several web business directories that offer assorted levels of service. Take the time to analyze the business catalog and select the one that offers the standard of service precise to your personal business and / or industry. Many business directories now offer fast, user friendly systems and even offer the facility to have e-mail notifications sent without delay to you informing you of changes in traffic patterns and more.

Winner on Google Pg 1

Be sure to do your homework before signing up with just any online business directory. While there are lots of credible companies which will provide stellar service, as with any online business one must be conscious of potential tricks. Be sure to seek customer reviews of the business catalog and look for possible free trails before giving out any Mastercard info. Some online business directories offer free services, but they generally get less traffic. Most importantly, make sure that the business catalog that you select has achieved a good ranking on the major search engines ( Google, Yahoo, etc ).

There are many reasons that you must look into using an internet catalog. They will help you find info relating to your business, but at the same time they can also help to pump your site. A Net business directory is one good method to get the best of two worlds. It connects buyers and sellers with the same advantages as advertising in the standard yellowpages, but at a much more reasonable cost. Mixed with the power to hook up with growing number of folks using the internet on a once a day basis for business makes using an online business catalog a no brainer. By doing so, you can get more traffic to your website, give more information about your business to possible clients, and most significantly increasing your sales by gaining new customers.