The Use of SEO Keyword Density to Enhance Website Traffic
Posted on | February 4, 2010 | No Comments
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SEO keyword density is the number of times that your targeted keyword is found in your web page as a percentage of the total number of words. It is vital to know that the search engine spiders will index your web page according to the words or phrases that are the most repeated in the text. This is one of the basic ways in which the search engines determine the subject on which your web page is focused on. Thus, one of the key strategies for enhancing the position of your site in the search engine results pages (SERPs) is through the SEO keyword density. In addition, the specific position of the keywords on the web page is also important.
However, there is also such a thing as overstuffing of keywords. The different search engines vary with regards to their rule on the maximum keyword density that is permitted or they will not include the URL of your web page in the SERPs. The top ranking search engine Google is the strictest when it comes to the maximum allowed keyword density. Google only allows a maximum SEO keyword density of two percent while the other search engines can permit as high as five percent. It is advisable to abide by Google’s maximum density of two percent and to ensure that your website visitors who are potential clients and customers can easily read your web page’s content.
It is also important to take into consideration the size of the keyword type and whether the word is italicized or in bold face. Another factor that could influence the rank of the web page in the SERPs that emerge when someone searches for your targeted keyword is the presence of the keyword in the page title. It is vital to make sure that you target only one keyword when you are applying the SEO keyword density technique, particularly if this keyword is very competitive.
It is also essential to make sure that the title for every web page has your targeted keyword. Another important factor is a site map that links to the various supporting web pages that in turn lead to the primary page. You will also have to make sure that the anchor text for each of the links going to the main page have the targeted keyword. Finally, it is also important to have linking partners who will have links on their own sites that lead to your main page. Stop by http://ArticlesOnTap.com for more information.
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